Demand is picking up from the first half of the year, 2014. The second half of 2014, it is also worth LED display industry continue to look forward to!
Means of open market competition product profit is more and more small, how to get out of the current development predicament become major concerns of LED display manufacturer, compared with alternative display device in other industries, the LED display product updating and upgrading of formation of the potential market space.
LED display own upgrading can be divided into two aspects:
First of all, which is formed by the LED display products to achieve the service life of the original. Influenced by the LED light failure, the life of the LED display for five years or so commonly. Over the past five years, can say is the most gold five years, China LED display LED display in advertising, stage, sports venues and so on various applications received great popularity. So in the next few years, there will be a lot to use period of LED display need to be replaced, this undoubtedly bring huge economic benefits to the enterprise.
Secondly, it is new technology, new products to replace traditional product formation.
Development so far, the industry has three development trends of enterprise
The first full-color LED display replace the trend of single and double color
Market in LED screen, LED full-color display screen has become the market mainstream products, but in the screen door to represent the LED screen market, is still single and double color products. But with the progress of technology and cost down, the door of the last line of defence as single and double color products first screen market, will soon be breached by full-color LED display. As far back as 2011, companies began to produce P20 full-color screen door head, later have a more elaborate P16 products, but because the spacing is too large, display effect for ordinary store is very strict, coupled with the high cost, there is a big difficult to promote. In 2013, the city of single and double color for the top of the powerful giant color began to advocate P13.3 full-color screen door head, channels on its own strong ability of shop goods, has obtained certain achievement in terminal market. But objectively speaking, the current full color screen door head hasn't really shake of single and double color in the screen door head market position
Second, it is the trend of the high-density LED display replace low density products
Along with the progress of the upstream chip and packaging technology, the LED display is falling every year 1 ~ 2 mm. Outdoor LED display, for example, the mainstream of the industry before the product is P10, is now in the P8, P6, even have enterprise developed P3 door appearance LED display. Under this trend, SMD table product with the display performance advantages, began to replace into products gradually become outdoor displays the development direction of the future. But we also see, in the face of the challenge of the table paste process more mature into the display screen is not dying out there, with a smaller 246 lamp bead radius, now also can do spacing for P6 outdoor LED display. In addition, it is worth mentioning that some companies through into the process of improvement, the RGB three chip seal to insert a straight lamp, outdoor triad has been developed products. Using the way of packaging and upright LED display without changing the production process can be done under the condition of smaller density, and competitive in price.
Third, big span LED display outdoor lighting market recognition, huge market potential alternatives to traditional digital tube.
In indoor LED display small spacing at the same time, used for outdoor building lighting of large area of LED photoelectric curtain wall also bring new growth space for the industry. It is known that the LED photoelectric curtain wall is composed of numerous large gap article lamp panel, mainly used in the center of the city of the whole surface of the building wall body and roof, benchmarking a project down the order. For advertising operators, large LED screen area can lead to higher advertising revenue, because advertisers tend to put in the area of greater media.
To sum up, the update will bring the industry LED display new growth drivers, LED advertising machine, LED display screen will be small spacing for the industry to open up new markets. In addition, the Brazilian World Cup demand for high-end LED display, the highway LED display will become the industry all good replacement demand, LED display in 2014 is expected to be swept away last year, towards a brighter future.

    This article key words: BVSION HONGKONG CO.,LIMITED, BVSION, BVS, LCD screen, LCD, LCD driver, INNOLUX 

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